Inbound Marketing Products
Inbound marketing is about using digital resources, like social media or search engine marketing to get found by potential customers. It's about giving them great content that's valuable to them in exchange for permission to talk. It's about continuously nurtuing them until they buy. It's about delivering so much value that customers turn into brand advocates.
We have proven expertise in every element of inbound marketing, so it's no surprise we've put everything together to create a total package. We can even add marketing automation into the mix - which is using cool software to automatically implement many components of an inbound marketing strategy. Talk to us about the possibilities...
Total Inbound Marketing
Like everything else we do - we start with your strategy and that starts with your customers. Who are they? Where do they go online? What do they seek? Are they looking to buy? What do they buy if they don't buy your stuff?
Answer those and tune our search, social and advertising strategies to get found and create the content and website experiences that people will value.
Then we feed them nurturing content through email or social and dedicated landing pages, increasing the chance of successful conversion at every step.
And after purchase, we stay in touch to ensure customers become champions. That's Inbound marketing and it's the logical conclusion of everything we do.
Wouldn't it be nice if you knew who every visitor on your website was and what stage of the buying cycle they were at?
Wouldn't it be nice if you could automatically classify them in your CRM and have your Sales guys call them up at just the right time to move them on to the next stage of the buying process?
Wouldn't it be great to send them an automated sequence of emails and tailor that sequence depending upon how they respond?
Marketing automation software makes all this possible and a whole lot more. We know how to use it so give us a call and get the full story.